Through our passion, knowledge and enthusiasm, we have been motivating clients to transform their lifestyles and body shapes for over 15 years.
We know that exercise brings so much more than just physical change and we are very grateful for having had the opportunity to help so many people improve their physical and mental well-being over the years.
With a love of sport and exercise, Alan Cook founded AMC Training in 2004 with a desire to inspire others to move towards a healthier and happier lifestyle. In 2020, AMC Training rebranded to join the rest of the Challenge family. Learn more about Alan from his Introduction Blog.
The Challenge Life Team of PTs includes Scott, Nick, Sarah, Laura, Brandon, Fred, Jo, Selina and Alan who are all dedicated to helping our clients achieve their goals. Learn more about our team in the Team Profile section of the website.
Originally based in Stevenage, we moved to Letchworth to manage the Letchworth Sports and Tennis Club's gym, which we named Letchworth Fitness.
Managing our own gym has enabled us to create a motivating environment for our clients whilst choosing equipment to match our personal training style and services.
Since our inception, we have been constantly evolving and innovating new fitness services to help focus and motivate our clients to achieve results. Whether through challenges, grading systems, group sessions, fitness courses or point scoring systems, we have always endeavored to achieve better results.
In our quest for results, our team has collaborated to create the CL Training Protocols for the most common goals of our clients. The 12-week structured plans include training, nutrition and supplementation guidance to keep clients on track and get results.